Sunil Gavaskar launches Pailan Food Products POTO - Potato Flakes, Hyderabad

After the Grand launch of food products in Northern & Eastern & Western India Now Pailan Food Ltd launch their products in Hyderabad on 03nd May 2013 night at Hotel Marigold, Hyderabad. On this Occasion the product was launched by Mr. S. M. Gavaskar — Ex- Indian Cricket Captain and Mr. Apurba Saha Chairman — Pailan Group and many more dignities.

Pailan food Ltd is growing very fast In FMCG sector with their new product concept like POTO - Potato Flakes, POTO — Aloo Bonda, POTO Aloo Tikki, POTO Aloo Cutlet.

Product was launched "POTO - Potato Flakes" successfully in west Bengal 1 year back and around 9 month back POTO Potato Flakes launched in North - India on 31st August 2012 and 10 days back "Pailan Food Ltd" launched in Mumbai with there new Ready to eat products on 22"d April 2013 in presence of many film personalities & dignitaries like Rituparna Sen Gupta, Paoli Dam ( National Film Actress) and many more. On this occasion Company Chairman shared their experience & new upcoming product food range with consumer. In North , west, south & Central India Pailan food Limited launching & promoting Poto — Potato Flakes & upcoming ready to mix food item through their " Marketing & Indenting Agent — Richer & Beckner Marketing Limited" Mr. Rajeev Kumar Phutela- (CEO- Richer & Beckner Marketing Ltd.) share his future promotional plan with consumer that we will promote POTO through all Media coverage like Advertisement on TV, Radio, participation in all International Expo, BTL Activity in local market, Retailer Points, Participation in national level exhibition and many more.

POTO — Potato Flakes is one of the best food product in FMCG market, Its a sugar, fat and cholesterol free potato flakes and It's certified from Doctors that Diabetic patient can safely consume POTO as per their customized diet plan.

• Flakes have controlled moisture levels which allow it for multipurpose applications that are not feasible with fresh potatoes;
• Uniform text and texture help in maintaining the quality of the end product;
• Shelf life of more than 12 months helps in better planning and optimal usage;

Leveraging the agricultural strengths of West Bengal with world class process technology, the Pailan Group has made its first mechanized production foray at Dhaniakhali in the district of Hooghly, West Bengal with a 3600 MTPA Potato Flakes Plant in technical and Financial collaboration with AFT/PB Council of France (2AMIS Group). Machinery was supplied by world renowned - kirernko" of the Netherlands.