‘King’ Nagarjuna’s new film titled ‘Dhamarukam’ was launched on Saturday, February 12th, 2011, at Annapurna Studios in Hyderabad. It’s a socio-fantasy flick to be directed by Srinivas Reddy and will be produced by Dr Venkat under RR Movie Makers banner. Dr Akkineni Nageswara Rao graced the function and switched on the camera while Dr D Ramanaidu tapped the clap board and the muhurat shot was directed by Puri Jagannath. Other notable figures are Naga Suseela, Sushanth, K Atchi Reddy, Dr R Venkat, SV Krishna Reddy, Sai Kumar, Srinivas Reddy, Devisri Prasad, Chota K Naidu, Subba Raju, Gautham Raju, BA Raju, Dr Brahmanandam, Ramya Sree, etc.
Addresssing the gathering Nagarjuna said, “I was longing to do one such film and finally my wish is getting fulfilled through this banner. I liked the story very much. There are two variations and graphics will play a vital role. I would don 3-4 get-ups since it is a socio-fantasy flick. My diction of my character will be that of West Godavari district. This film also will be crafted in a stylish manner and of course it’s the biggest budget film in my career.”
Director Srinivas Reddy said, “Dhamarukam is considered as the most prestigious film. Nagarjuna garu is doing a socio-fantasy flick for the time. He will always be the first to encourage the new talent. We are aware that all his films are different from each other. RR Movie Makers banner has grown big within a very shot period. I’m the known as an minimum guarantee director and I’m grateful to R Venkat garu and Nagarjuna garu for giving this opportunity. After watching my ‘Yamagola Malli Modalaindi’, Venkat garu approached me for doing a film in that genre only. We have very good technicians for this film like Chota K Naidu, Devisri Prasad and Gautham Raju who encouraged me after listening to the story. BA Raju’s support is also there in designing this project. I would certainly do my job sincerely as they are trusted me and handed over the responsibility. Nagarjuna’s characters in this film will be in line with mass characters in films like ‘Hello Brother’, ‘Allari Alludu’, ‘President Gari Pellam’, etc. But the characters in this film are new, hence the film would also appear fresh. All his mass entertainers have become huge hits, and this film is no exception.”
K Atchi Reddy said, “Dhamarukam is not a regular formula film. Srinivas Reddy worked hard for a year to prepare this script. Nagarjuna garu agreed to do this film since he liked the concept is unique. We are going to make this film with Venkat garu’s great support. Dhamarukam would set a new trend in Telugu cinema.”
“I’m very excited about this project. This is my 4th film with Nagarjuna garu. There is good scope for music in all his films and this movie has a little more since it’s a semi-fantasy flick”, commented Devisri Prasad.
According to Chota K Naidu Damarukam would be The Best film in his career. He says that every turning point in his career was Nagarjuna’s film only and this film is no exception.
Cast: Nagarjuna, Anushka, Prakash Raj, Sonu Sood, Prakash, Pradeep Rawath, Nazar, Ajay, Krishna Bhagawan, Aali, MS Narayana, Raghu Babu, Venu Madhav, Jeeva, AVS, Bharat, Duvvasi, etc.
Story: Veligonda Srinivas; Music: Devisri Prasad; Cinematography: Chota K Naidu; Editing: Gautham Raju, Presenter: K Atchi Reddy; Co-producer: V Suresh Reddy; Producer: Dr Venkat; Screenplay & direction: Srinivas Reddy.