Allen Solly Store Launch at Banjara Hills, Hyderabad

Allen Solly, a premium lifestyle brand from the house of Madura fashion & lifestyle launched the all new store at road 2, Banjara hills today.

The occasion was celebrated with a vibrantly-themed party in the store with cupcakes and offered to all the guests. A photo booth was set up where guests donned colourful accessories and were clicked by a professional photographer with a photo print gifted to them instantly. A live music performance by a band was a part of the launch celebrations. The store was inaugurated by the Tollywood newbie, Siddu.

The 1300 sq ft dual-storied store boasts of a vast collection of Allen Solly's men's and women's range and is decorated in the classic Allen Solly heritage which the store staff refer to as the 'Solly Playhouse'

About Allen Solly:
Allen Solly is a premium clothing and accessory brand, formed in Nottingham, UK, in 1744. It is now a part of the Aditya Birla Group owned Madura fashion & lifestyle.

Allen Solly introduced the concept of 'Friday dressing' in India and was the pioneer of women's formal wear in India. However today its offerings range from casual to semi-formal clothing for both women, men and kids.