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RGV to release one song at a time, 1st song on Nov 29th


An innovative audio launch is being designed by RGV for releasing the audio of Katha, Screenplay, Darshakatvam Appalraju. This unique concept of releasing just one song is a first in the history of the film industry.

The song will be released this week, on 29th November 2010 at Taj Banjara at 7pm, and from there on, all the 6 songs will be released, one every week. Each song will be released as a single CD, accompanied by exclusive video clips

And stills from the song itself. The final CD with all the soundtracks of KSD Appalraju will be released just 10 days prior to the movie’s release.

KSD Appalraju is being created under the banner of Shreya Productions andstars actor Sunil in the lead role. The film follows the adventures of a small town movie buff called Appalraju who, tired of the routine films dished out week after week, sets out on an audacious attempt to make a film unlike any other ever made in Tollywood.

The star cast of the film includes Brahmanandam, Ali, Tanikella Bharani, M S Narayana, Dharma Varapu, Raghu Babu, Venu Madhav, Krishnudu, Kota Srinivas Rao, Swati and Sakshi Gulati.

The song ‘Mayabazaaru' is Appalraju's battle call on the movie industry. In a humorous and lighthearted way, we hear his grand plans on how he is going to overhaul films, reinvent actors and spice up actresses like never before.

The song will be available for free download on the film's website , as well as on all the leading film and music based websites such as etc. In yet another first for the Telugu film industry, the song will be released on Apple's iTunes also. Simultaneously, ringtones of the song will also be available on all mobile networks.

For more information about Katha, Screenplay, Darshakatvam Appalraju, please visit

Updated on November 27, 2010