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Aircel announces a unique alliance with


Hyderabad, December 26, 2012: Aircel, one of India's leading telecom players, today announced a unique alliance with India’s Largest Online Fashion Store - This alliance brings an exclusive proposition - “KSKT- Keep Shopping Keep Talking,” where customers can avail free talk time of Aircel on purchases made from the portal. This association is part of one of the many initiatives Aircel is undertaking to connect with the youth.
Speaking on the alliance, Anupam Vasudev, Chief Marketing Officer, Aircel said, “As a brand, Aircel has always understood the pulse of  youth and introduced innovative products and services like Pocket Internet and more recently, our ‘Limitless’ Proposition. Given the fact that today’s Youth is spending and shopping through ecommerce in high volumes, the association with comes along just right. With this unique offer we intend to reach out to 2 Lakh unique visitors of the portal everyday and offer the customers benefits on every purchase. Through this initiative and many more that have been planned for the near future, Aircel will continue to drive business and build brand affinity by focusing on youth.”
“We are very excited about our association with Aircel. It is an exciting, first of its kind, experience for all online shoppers. Customers can shop on from over 100,000 products, and get recharge value as an extra benefit. Similarly, when they recharge their phone, they get shopping cashback. We are quite confident that our users will see great value in this new offer, which is first of its kind in the industry. We plan to continue this legacy of pioneering innovative products and services to our customers,” says Manmohan Agarwal CEO 
Under KSKT, which begins today, customers visiting will get a shopping promo code depending upon the product they purchase. Subsequently, Aircel customers will be directed to its website, wherein with the input of shopping promo code, they will be able to enjoy free talk time. The Free Talk time offer will be different for different users based on purchases made where the offer is live. For instance, with a shopping of Rs 1000 on, a customer can get free Aircel Talk Time worth Rs 200. Under the offer, non-Aircel customers can get free Aircel connection along with purchase made at Yebhi’s website as well, if they so desire.
About Aircel
Aircel is India’s fifth largest and fastest growing GSM mobile service provider and a pan India operator with a growing subscriber base of around 66.6 million. It won 3G spectrum in 13 circles and BWA spectrum in 8 circles and has successfully launched 3G services in 13 circles, which is the fastest 3G roll out ever in the Indian Telecom Space. Aircel has been constantly innovating products & services and is credited with making 3G affordable to masses by launching Pocket Internet Smart which offers best value 3G packs. Aircel Pocket Internet Smart gave a boost to 3G adoption in the country as it is a true value for money product that allows consumers to access unlimited 3G data at extremely affordable prices. Aircel has positioned itself as a data led telecom player and has addressed the multi-functionality of a mobile phone in many innovative ways which are Industry firsts, be it the Aircel Pocket Internet, Pocket Internet Games, the first social networking mobile INQ on Aircel, Aircel Apollo Mobile Health Care, Blyk on Aircel, an enriching engagement for the Youth and very recently the first telecom player to introduce Facebook Voice Updates on Aircel. Aircel is also a preferred telecom network to launch Apple iPhone 3GS, iPhone 4, iPhone 4S and iPhone 5. For more information, please log on to             
About is one of India’s largest ecommerce portal, selling 1000 brands across lifestyle, home furnishing and electronics. The company has been in the news recently for its 100 crore financing in July, and a unique initiative coined ‘try and Buy’, which allows its buyers to try products on delivery, before paying for them.

Updated on December 26, 2012