Hyderabad October 12th, 2020: Expanding the brand across TV & Washing Machine category Europe’s leading consumer electronic brand Thomson TV has continued to keep its promise to deliver ‘Friendly Technology at Affordable Prices’ through the last 3 years of its operation in the Indian market. Proving to be a true #partnerintime, even during the ongoing global pandemic, Thomson has stepped up its efforts to cater to the changing demand posed by the Indian consumer. Now as India gets ready to celebrate, with the onset of festivities Thomson brings ‘Big Save on Bigger TV offer’ at country’s largest festive season sale ~Big Billion Days (BBD) from 16th- 21stOctober~ only on Flipkart!
Announcing heavy discounts across all its best-selling TV range during the BBD, Thomson will be extending a 10% instant discount offer to all SBI card holders. Rated 4.5 stars on Flipkart, ~ Prices start from INR 5999 /- for Smart Tvs and INR 6499/- for Washing Machines Thomson TV’s are India’s best rated and Thomson OATH PRO is India’s first TV powered by Android 10. The mega offers by the brand resonates with its ongoing marketing campaign #HarBaatBadhi.
With prices starting as low as INR 10999/- for Android smart TV, Thomson is set out to make some unparalleled offers, giving out the most affordable Android Tv’s in the segment. Like wise Thomson washing machines will start at a price point of INR 6499/- for 6.5 kgs making it the most ‘premium affordable’ product in its category. These discounts will be available during all 6-days of the festive season sale.
Elaborating on the shifting consumer sentiment this festive season and the BBD sale, Mr. Avneet Singh Marwah, CEO, Super Plastronics Pvt. Ltd., (SPPL) and India Brand Licensee, Thomson TV, says, “The new normal has been a catalyst to the digital transformation, over last 3 to 4 months, around 20% new users have been added to the universe of online shopper (according to a recently published BCG survey) . The online order volume has not only recovered to pre-COVID levels but has also recorded accelerated growth. Growth in tier2 and tier 3 cities alone has been to the tune of 53% upward. These trends are giving us more confidence to continue our efforts and woo the online shopper. Thomson has been a believer of providing the best of technological products at the most affordable prices and the discreet Indian shopper across demography values that. We are projecting a sale of 200,000 units during this festive season and looking forward to continuing to delight our consumer in every possible way.”
Thomson is committed to continue its momentum on ‘Atmanirbhar Bharat’ , the India brand licensee partner-Super Plastronics Pvt. Ltd. is completely backward integrated and is a proud Indian manufacturing to obtain an official license from Google to make Android TVs in India.