After the smashing success of 'Rangasthalam' in 2018, Ram Charan stated that he would ensure that no future film of his would come out with posters that mention box office collections. 'Vinaya Vidheya Rama', his next release, didn't have to talk about the collections (because it was a dud). But the real test is on now, with 'RRR' becoming a hit.
A poster allegedly promoted by the makers of 'Roudram Ranam Rudhiram' says that the film made Rs 500 Cr on the first weekend. This is a violation of the Mega Power Star's promise.
Not only is Charan against the culture of putting out BO figures, SS Rajamouli, too, is. That way, it's a double violation! Is this why the poster has not been overtly promoted by DVV Entertainments, which seems to want only the fanboys to pick it up for circulation across social media platforms?